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Recently, I asked a question of readers of this newsletter & my LinkedIn connections:
“Have you ever received a negative comment on social media?”
The results are in.
Negative comments happen a lot.
And if you’re in the “It’s Not Happened Yet” category it’s probably just a matter of time until it does.
In my own experience, I’ve seen a negative comment land someone in jail for a night (true story!)
And on a separate occasion I saw the removal of an inappropriate comment get the group administrator named in the local newspaper (…this happened to me)!
Luckily there were plans in place before these events unfolded.
The worst time to be formulating a plan to respond to a crisis is in the heat of the moment.
The best time to plan is before anything happens and you have a calm mind!
So to the people who voted in my LinkedIn poll, I offered my Negative Comments Response Template (PDF).
And it’s yours today if you want it.
Download the Negative Comments Response Template (PDF)
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Your content marketing sales funnel is all about getting people to know, like and trust you by nurturing them with the right information at the right time.
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