Putting together a business portfolio is considered by some to be challenging, but fun. Some even describes it as something like putting together a scrapbook. So in completing your cleaning business startup task of putting together your portfolio, think of it as though you are putting together a scrapbook for your house cleaning toronto business.
What to Include in the Portfolio
Your portfolio is actually your cleaning business marketing tool. It will showcase your accomplishments, qualifications, skills, and so on, as a cleaner. So the more qualified and skilled you are the better chances that you will be hired by the client. If you have already worked as a cleaner in another cleaning company, you can include that in your portfolio. That will add to your years of experience and skills – which is definitely a plus point for you. However, if you are just starting out and you don’t have any experience on cleaning yet, you can still put together a quite impressive portfolio as well.
Remember, what is included in your portfolio is not permanent. It can be changed, it can be upgraded. So as time goes, you can always add some developments to your portfolio. Things to include in your portfolio are first of all, pictures of your jobs. A client will first and foremost look for a sample of how you do things. So if you haven’t had any jobs yet, clean your own home and take pictures of it to be included in your portfolio. If you want to have more samples than just one home, for your cleaning business marketing style, then you can ask your friends and family if you can clean their homes, free of charge, but in exchange for some photos for your portfolio.
Next, include certificates and any other document that showcases your qualifications and skills as a cleaner. That will show your clients that you are indeed qualified and a professional in what you do. And also, since you are just in your cleaning business startup period, you can ask a satisfied friend and/or family (whom you serviced for free for the photos) to write a recommendation letter which you can also include in your portfolio. That will serve as a testimonial to prospective clients. Just make sure that the person writing the letter has a different surname as yours. Otherwise, people may think it is biased. If in the future you will be featured in articles, do cut out the clippings and include them in your portfolio too. So remember that your portfolio is a marketing tool for your house cleaning business; put it together well.
A lot of people do not clean up properly when they are working around the house, and this means that the corners of the room do not get any attention at all. This is one of the places that can often collect dust, and looking at these corners is a good indication of just how clean your house really is.